Can using natural cosmetics help
boost your immune system?

“What the farmer doesn’t know, he will not eat”Swiss proverb Every day, wherever we are, our bodies are attacked by a multitude of infectious organisms. The immune system is responsible for recognizing and destroying these toxins. Our natural defenses help protect our bodies from viruses, bacteria and the toxins they produce. If our immune system … Read more

The truth about natural cosmetics

It’s ‘organic’ so it must be natural, right ? Actually not necessarily, there’s a lot of confusion about what exactly is meant by the term ‘natural’ when it comes to cosmetics. If a soap is handmade or whether some beautiful landscapes are on the packaging, it doesn’t tell you much about what ingredients it contains. … Read more

Why PURU is a good choice for the environment?

PURU is on mission is to educate in the benefits of using more natural products to help protect skin and the environment. How do you do that? Keeping it natural We use NO chemicals to make our products. What do we use instead? Organic and NON-GMO ingredients that are not only better for you, but … Read more

The Power of Seed Oils

Have you harnessed the power of seed oils yet? If not, why not? Seed oils are packed with antioxidants and nutrients and really are nature’s little secret. If you want to keep looking young and beautiful, then seed oils are the answer. PURU uses only hand-pressed organic seed oils of the highest quality. Cleansing A … Read more

Is your deodorant Aluminium-free?

Why is aluminium used in antiperspirants? Aluminium is contained in many antiperspirant deodorants and they stop you sweating by blocking your pores. Your body needs to sweat to cool down so blocking the pores in your armpits is restricting a natural bodily function. Interfering with nature is generally a bad idea. Dangers of Aluminium Exposure … Read more

Is your sunscreen safe to use?

We hear a lot about the harmful effects of UV rays so we protect ourselves with sunscreen. But is the sunscreen you’re using good for your health? Our PURU sunscreen only uses non-nano Zinc oxide so it does NOT contain Nanoparticles or nanotechnology. But what are the risks and benefits of using nanoparticles like zinc … Read more

Top 5 Natural Anti-aging tips

Natural anti-aging remedies actually make a difference to your skin. Nasty Chemicals in most anti-aging serums can actually cause damage to your skin over the long term. PURETERNIA Ant aging Facial Serum and Eye Serum contain no chemicals, are 100% vegan and really work. Our customers love our products. Use a 100% natural and vegan … Read more

Is your Chemical Sunscreen polluting rivers, oceans and lakes?

Is your chemical sunscreen polluting the rivers, lakes and seas? Most commercially available sunscreen contains many chemicals, which can cause harm to the world’s rivers, lakes and seas. Check Ingredients Even sunscreen that looks natural, makes natural claims or says ‘BIO’ or ‘Organic’ can still be unsafe and you must check the ingredients. In reality, … Read more

Shea The Tree of Life

Shea butter is one of the most versatile 100% natural body care ingredients. It is a superfood for skin and is found as a base in many of PURU products. It comes from the seed of the fruit of the ancient African Shea or Karite tree and this is where all PURU Shea Butter is … Read more